Art Director based between Seoul and New York,

working across moving image, advertising,

and brand campaigns.

I build visual languages from concept

through execution—starting with what a piece of

music, a brand, or a story needs to say,

then shaping how that idea lives through

image, space, color, and composition.

I care about ideas that hold up under execution:

strong direction, a clear visual language,

and images that do the talking.

Whether it’s a frame, a room, or an entire campaign,

every detail should feel intentional.

My work brings together art direction,

visual storytelling,

and production to create distinctive experiences

across entertainment, culture, and brands.